Gateway's First Campaign
Before 2018, as Gateway was being developed, there were concerns about our region’s stability and the ability to maintain a skilled workforce. With unemployment at a record low of 3.9% in the County, the Gateway Initiative's main goal was to ensure there was enough workforce to support 6.5 million visitors and meet local business needs while also advocating for small businesses.
Driven by our mission and passion, the Gateway Workforce Initiative aims to support families and strengthen South Baldwin County's communities. In its first five years, the initiative has made significant strides. It is expected to continue its success by focusing on providing a well-trained workforce to meet the needs of local businesses. This progress is due to actively addressing business needs and quickly implementing effective solutions.
Background
• Historically low unemployment record prior to Gateway’s launch in 2018, despite its $4.6 billion in economic impact and thousands of jobs.
• Concerns in the tri-cities area’s ability to retain, recruit, and train a sustainable workforce due to the rise in tourism and business growth.
Progress
• Developed solutions for employee housing, transportation, childcare shortages, and educational opportunities over the duration of the first campaign
• Established partnerships with educational institutions and businesses to create career pathways.
• Created pathways for career development, local legislative access, professional development, and networking for investors
• Developed and launched various training programs to equip individuals with skills needed in the local workforce.
• Implemented programs to address skill gaps and enhance employability.
• Increased the number of skilled workers available to local businesses, improving job placement and retention.
Outcomes (2018-2022)
• 154 Participants in leadership, customer service and supervisory development training courses
• 6 Community partners working in collaboration on the development of the South Baldwin Workforce Training Campus
• 5 Regional partners involved in advocacy efforts to support regional training and workforce
• 5 Job/career fairs conducted annually in collaboration with Baldwin County Schools, Career Centers and SAWDC
• 43 Start-up entrepreneurs or existing businesses provided services or solutions
• 5 Industry Cluster Consortiums formed to better understand local workforce and educational needs as well as increase advocacy efforts
• 5 Chambers in the Baldwin Chamber Coalition who engage in relevant pro-business advocacy efforts, including legislative communications, and community education opportunities